The Sales and Marketing Manager’s responsibilities include generating unique sales plans, creating engaging advertisements, emails, and promotional literature, developing pricing strategies, and meeting marketing and sales human resource objectives. The Sales and Marketing Manager represents the company’s brand and drives strategies to increase product awareness by observing the market, competitors, and industry trends.
A Sales and Marketing Manager is responsible for researching and developing marketing opportunities and planning and implementing new sales plans. The Sales and Marketing Manager will also manage both the marketing and the sales staff and will perform managerial duties to meet the company’s operations goals.